SCROLL DOWN THIS PAGE TO VIEW ALL THE WEEKEND’S HIGHLIGHTS.Nick Boulle’s debut at the 54th Annual ROLEX 24 Hours of Daytona resulted in a second-place finish in the Prototype Challenge (PC) Class. Nick Boulle, the 26-year-old son of Denis and Karen Boulle — of de Boulle, an independent jewelry salon in Dallas and now Houston— was the first retail jeweler which carries Rolex to compete in the demanding 24-hour sports car race.
The race requires four-driver teams. Rounding out the team was returning PR1 driver Tom Kimber-Smith, Robert Alon and Jose Gutierrez. The team raced in the Le Mans Prototype Challenge car. The car featured an open-cockpit and technology such as a carbon fiber chassis, carbon brakes and sequential gearbox. Weighing in at 1990 pounds, the PC car reached top speeds of around 190 mph during the 24 hour event.
The race consisted of 24 hours of straight racing waged on the legendary Daytona International Speedway. It’s the first major auto race of the year, and it brings out some of sport’s biggest names. The team completed 698 laps and 25 pits around the 3.56 mile circuit. Each driver spent about six hours crammed into the car whizzing around the track.
Boulle was the also the PC class leader during the exciting race. “Half way through the race (12 hours) we were still in first, but a small mechanical issue lost us 12 laps. We dropped down to fourth during the night,” said Boulle. The team moved back into second place. If not for a faulty $15 part, the team likely would have won.
Boulle, who had stepped away from motorsports for more than 6 years to grow his social media business, had kept his competitive spirit alive through cycling – winning multiple state championships and finishing on the podium at the collegiate national championships while racing motorcycle great, Ben Spies’ Elbowz Cycling team. When it came time for Nick to drive again and take over driver duties at the 54th annual Rolex 24, he never skipped a beat. With his dad’s love for cars, Nick was drawn to motorsports and began racing go-karts at age 12. By the time he was 20 years old studying at Southern Methodist University, Boulle had produced top results in national events and was racing as a Volkswagen Junior Driver in addition to coaching drivers in karts and racecars. “I have always loved motorsports,” he says, “and racing in the Rolex 24 Hours has turned a dream into reality.”
Meridian Realty Advisors, L.P. opted to partner with de Boulle Motorsports to promote their new community Vista del Mar, a high-rise condominium in Perdido Key, Florida. The Rolex 24 Hours of Daytona represents a huge opportunity to spread the word about the ‘Lost Key’ where Vista del Mar is being built. The LMPC car featured the logo of Vista del Mar. In addition, Boulle donned their logo prominently on his driver’s uniform.
About de Boulle Motorsports
de Boulle Motorsports is a living & moving illustration of the passion for excellence that de Boulle Diamond & Jewelry has for both jewelry & watches. de Boulle was established in 1983 by Denis and Karen Boulle, de Boulle has assembled an unrivaled collection of diamonds, fine jewelry and timepieces unsurpassed for its elegance and depth in selection. de Boulle has served thousands of discriminating customers and built a reputation as one of the pre-eminent independently-owned jewelers in the United States. Their sophisticated salon has a historical flair in the style of a two-story French villa. The Boulles have taken a continued interest in the community and currently supports a list of charitable causes. de Boulle also showcases Holland & Holland, the world’s most prestigious gunmaker, bespoke shotguns and rifles as well as clothing and accessories. de Boulle is located in Dallas at 6821 Preston Road and in Houston at 4444Westheimer Road in Houston. For more information, visit deBoulle.com
About Meridian Realty Advisors
Meridian is a real estate investment, management, and development organization formed in 1994 that is headquartered in Dallas, Texas. Working with an established network of financial partners, architects and construction management professionals and together with well established operating partners, our mission is to create value for our investors by acquiring, developing and investing in real estate and real estate related assets with a current emphasis on seniors housing and healthcare assets. Our investment activity has provided attractive new housing and aged care facilities to our growing population of seniors. The current supply of newly constructed, state of the art, seniors’ facilities remains constrained and the demand ever growing. Our new facilities have provided employment to many and enable our operating partners to attract the highest quality employees. The combination of all the above has enabled us to produce superior investment returns to our investment partnerships.